Bark Bell


What is Bark Bell?

Bark Bell is a subscription box of the best toys to keep pets active and healthy. The idea is that the more toys available to a dog the more they will want to continue to run around, explore, and most importantly play.



The logo was created by combining the form of a dumbbell and a dog tag. The dumbbell was to encourage owners to make sure their dogs are active and having fun while they are.


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From here the wireframe was user tested with 5 dog owners. All of the various sizes the concerns they listed for the site were whether offering individual toys was worth it. ultimately I decided they weren’t since it is a subscription box it could complicate orders to do small individual items. From this wireframe to the actual website the group felt it was better to keep the 3 column grid straight across it was easier for the reader to follow.

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Promotional Video